The Topics for Second Term Paper

(MBA Students)

 

Last Date of Submission of Complete Paper: 20th June 2006

 

S.N.

Name

Topic to be Covered

1.

Anthenne Kase

Socio-Cultural factors affecting Marketing in Ethiopia

2.

Abebe Haile

Export Marketing Profile of Ethiopia with respect to major Export Commodities

3.

Abebe Shiferaw

Chat marketing potential of Ethiopia and associated issues

4.

Aberra Demsiss

Industry Analysis of Airlines in Ethiopia from Marketing Perspectives

5.

Addisu Abebe

Filling Stations in Addis Ababa – A competitive analysis from Marketing Perspective

6.

Alazar Ahmed Buisseri

Marketing of Floriculture Products in Ethiopia with special emphasis on Export Marketing

7.

Arega Seyoum Asfaw

A Profile of Dumbel City Centre – With respect to Marketing Organizations and their products

8.

Arsema Andargatchew

A Profile of Newspapers being published in Ethiopia with respect to Marketing communication vehicles.

9.

Aseged Getachew

Business Markets in Ethiopia and major Industrial products

10.

Ashenafi Assefa Bekrie

Consumer’s washing habits and analysis of washing soaps and detergents in Ethiopia.

11.

Assefa Tesfay Tensay

An Analysis of types of ‘Shorba’ performed as service products on Ethiopian Females by ‘Sagur Beths’

12.

Bewketu Moges

Market analysis of Second Hand Car Market in Ethiopia

13.

Binyam Zewdie Giji

Customer’s preference for new Car Purchase and Car Market Trends in Addis Ababa

14.

Eniye Dargie Nega

Country of Origin Effect of Marketing Goods from China & consumers’ attitude towards those

15.

Eskinder Desta

Marketing of Specialty Goods in Ethiopian Perspective

16.

Gemechis Terfa Eticha

Prospects and Challenges of Wine Marketing in Ethiopia

17.

Getachew Degefu

An Analysis of Alcoholic Beverage Industry from Marketing Perspective in Ethiopia

18.

Getnet Hailu

A comparison of Top Superstores in Addis from Marketing Perspective

19.

Habtamu Tezera Kassa

Marketing of Internet Services in Addis – Problems & Prospects

20.

Henock Wondemu

Consumer Protection Laws in Ethiopia – an Analysis of Legal Environment

21.

Kalid Issa

An analysis of Deodorant market in Addis with respect to young boys and girls.

22.

Lemessa Tulu

An Analysis of Decision Making Power within Average Ethiopian Household

23.

Mersea Mulat

A Marketing Research on Health Care Services marketing in Addis Ababa

24.

Mesay Zegeye

Computer Hardware and Accessories Market in Addis Ababa- An analysis of Competing Brands

25

Meseret Yezachew

Marketing of Tourism related Handicrafts / Souvenir in Ethiopia

26.

Hagos Berhe Asmerum

Identification of various tourism products that can be marketed in Ethiopia

27.

Kibru Bekele

Jewelry Marketing in Addis Ababa – Potential & Prospects

28.

Merga Mekuria Ifansa

Coffee Export Marketing Profile of Ethiopia – with respect to past performance and future opportunities

29.

Mesfin Teklehaimanot

Marketing of Meat Products within and outside Ethiopia

30.

Mesfin Wobshet

An analysis of cold drink marketing in Ethiopia

31.

Mulachew Haile Eugie

Leather Products in Ethiopia – Marketing Issues and Concerns

32

Mulatu Mrbratu

Requirements for Marriage related Products and Services- Demand Estimation and Prospects for Marketers

33.

Muluken Lemma

Segmenting Ethiopian Population on Lifestyles and identification of segment needs for major products and services

34.

Nigatu Tehsome

Importance of subculture groups (Amhara, Tigrian, Oromo, Gambella, SNN & Guragi ) segmentation to marketers of food products

35.

Samuel Rezene Tesfaezgi

Marketing of White Goods in Ethiopia

36.

Sintayehu Mitku

Cosmetics Market in Ethiopia with respect to various Income Groups

37.

Solomon Abera

Shoe market in Ethiopia with respect to leather and sport shoes

38.

Solomon Tekelhaimanot

An analysis of General External Environment for Marketing firms in Ethiopia

39.

Tamirat Erasha Amebo

A Profile of Bear Industry in Ethiopia and Product Mix Analysis

40.

Tamrat Getahun Terefe

Marketing practices of speed post organizations in Ethiopia

41.

Tesfamichael H/selassie

Working Women : marketing prospects & opportunities

42.

Tesfaye Boru

Identification of sectors for co-operating marketing in Ethiopia

43.

Tewodros Damtew

Marketing Practices and Products in Rural Ethiopia

44.

Tigist Bezu

Marketing of Textile Products in Ethiopia

45.

Tweodors  Mesfin

Real Estate Marketing in Addis Ababa

46.

Yamelaksera Shewangizaw

Agriculture Marketing Ethiopia

47.

Yared Debebe

Marketing of Milk Products in Addis Ababa

48.

Yifru Tafese

Identification and Analysis of Top 20 Local Brands in Ethiopia

49.

Zelalem  Abebe

Categorization of ETV Advertisements with respect to Advertising Appeals

50.

Zelalem Bayisa Gurmessa

Identification of Purchasing preferences among Christians and Muslim buyers in Ethiopia with respect to Products and Services

       

Note: The final paper needs to be submitted in hard copy as well as soft copy as per the deadline mentioned above. For clarification you may meet the instructor.

 

Students are required to follow the formatting guidelines adhered in Term Paper -I..